" Forging early connections with the earth is vital. How can we expect our children to care about the natural world if it isn’t first their playground to breath in, to
taste, to touch?
We believe immersion in nature fosters lifelong respect, inspiring the growing minds of the future to care wildly about our planet.
As a B-Corp Certified brand, Toastie supports the next generation by keeping them warm, waterproofed and cosy through all weathers in outerwear made from breathable, sustainable fabrics hewn from recycled plastic bottles.
The little explorers of today are our custodians of tomorrow: let’s rewild them, building their confidence, imagination and skills as their roots grow deeper and deeper into the earth. " ~ Töastie Co-founders
As a B Corp in the fashion industry, we’re counted among businesses that are leading a global movement for an inclusive, equitable, and regenerative economy.
Our products are created with comfort and durability at the forefront of the design process, so that a child can explore the natural world without restriction. We are equally passionate about environmental responsibility when creating and sourcing our products, working exclusively with certified suppliers that strive to bring us the best in sustainable innovation.
Based on the B Impact assessment, Tiny Explorer Apparel Limited earned an overall score of 88.7. The median score for ordinary businesses who complete the assessment is currently 50.9.
Planet
Product | Sustainable Fabrics
We focus on crafting garments from sustainable and environmentally friendly materials, with a view to educating and engaging children on best environmental practice.
With every new collection we are committed to moving one step closer to sustainability.
Production
We have worked with our main suppliers over many years.
We are proud to share the same principles on sourcing strategy, environmental protection and ethical working standards.
Carbon Footprint
We have been working in partnership with Blue Marble® and are proudly certified Carbon Neutral.
We continue to take measures to reduce our carbon footprint and that of our supply chain. We ensure any offsets are undertaken via progressive environmental schemes, with an interest in those specifically which have positive social and regenerative impacts on nature and communities alike.
2023 saw the introduction of our first certified carbon neutral swimwear collection and it is our intention that all collections by 2025 be measured through a cradle to gate study to offset their carbon footprint.
Packaging
Our packaging and labelling is FSC certified, stickers and packing tape are biodegradable and polybags are 100% recycled & recyclable.
Our polybags are made from 100% certified recycled plastics and are fully recyclable, eliminating virgin plastics from all immediate packaging.
We continuously monitor innovations in the market for any areas that can further be improved.
People
Suppliers
Our suppliers share our same core values of respecting both planet and people.
We are proud of the lengths that our suppliers go to, ensuring they offer a fair working environment for their staff and are ethical and environmental leaders in their field.
We are committed to full transparency in our supply chain and invite you to learn more about the independently owned manufacturers who bring our product to life.
Code of Conduct
Our Suppliers are required to sign our Code of Conduct which outlines the standards we expect to be upheld and confirms their commitment to environmental management, human rights and animal welfare.
The Team
By accident or design, our highly ambitious core team is entirely female led. Each team member goes above and beyond to ensure our brand becomes recognised as being a future market leader in outerwear.
A shared passion for the ethos of the brand and the opportunity to play an integral part in the future of sustainable fashion is what drive us all.
Our Customers
If sustainability is at the heart of our brand, then within this beating heart sits our customer, both parent and child.
Customer feedback plays an integral role in the development of new collections and focus groups help to ensure we are meeting your needs.
For the wearer, our greatest priority is comfort. For the parent, it must be durable, performance led, endlessly machine washable and seamlessly bridge the gap between fashion and function as a timeless wardrobe staple.
Educate & Create
Inspiring Content
Our ethos of immersing children in nature is supported within our Nature Directory ~ your resource for crafting ideas and tips on how to get your kids outdoors, to inspirational tales shared by wild explorers and engaging material aimed at educating children on environmental topics such as Biodiversity and Carbon emissions.
We support this with our blog, which looks in closer detail at the many diversities of nature, from mini beasts, to soaring forests, to the important role that nature plays in child development and mental health.
Tiny Corners
The concept behind 'Tiny Corners' is that everyone should have a ‘Tiny Corner’ of nature regardless of access to green space.
We want to give children the opportunity to nurture a Tiny Corner of nature from seed, to seedling to living plant, in their own home.
Commitment for the Future
Sustainability Strategy
Our sustainability objectives are focused around three key areas: Production, Education and Nature.
We are proudly certified carbon neutral, offsetting our carbon footprint in full via progressive environmental schemes, with an interest in those specifically which have positive social and regenerative impacts on nature and communities alike.
Carbon Footprint
We have been working in partnership with Blue Marble® and have committed to going Carbon Neutral by 2021.
We are taking measures to offset our carbon footprint in full via progressive environmental schemes, with an interest in those specifically which have positive social and regenerative impacts on nature and communities alike.
B Corp
In December 2023 we were officially certified as a B Corp. This rigorous auditing process includes a legally binding commitment in our Articles of Association to prioritise planet and people.
Certified B Corps are part of a global community of
businesses that meet high standards of social and environmental impact, transparency, and accountability.
Based on the B Impact assessment, Tiny Explorer Apparel Limited earned an overall score of 88.7. The median score for ordinary businesses who complete the assessment is currently 50.9. This score does not invite complacency, instead serving to provide a benchmark for further improvement with every three year re-certification.
From Plastic to Protector
I started as a bottle, a hard plastic shell, a home for water, sitting on a shelf and waiting and waiting.
One day I was picked up by a lady with lovely warm hands and cosy bag, my new home for a while.
I was lucky, my owner did not just throw me away after a single use, she saw all of my potential.
Many more times I was filled and refilled until my label began to peel and I became worn,but just because I couldn’t function as a bottle any longer didn’t mean my lifecycle was over ...
In fact, it had just begun.
Rather than throwing me straight in that dark hole of a bin, my owner was conscious and loved Mother Earth.
She understood that I still had so much more to give, she gave me a chance at a new life by giving me a bath, drying me up, and placing me in the inviting forest green of the recycling box.
I met a lot of other plastic in here, we talked for hours about all the new possibilities of what being recycled meant.
For me, I was lucky enough to be turned into long yards of colourful yarn, dreamed up as a design on paper and finally spun into the shape of a beautiful Töastie raincoat.
Now I keep a child warm, and barely even think about my days as a bottle.
I watch my child play and learn about the earth and the bugs, I protect them as they roll around in the mud and dirt, I am hung up and cared for in the comfort of the family home.
The care that went into my production means that I will keep generations of children warm for years to come.
Far from my beginnings as a plastic bottle on a brightly lit shelf, I now work hard in my role to make sure my children love and enjoy the outdoors.
We don’t let the elements hold us back.
We welcome the wind and the rain,
After all, my very first friend was water.
~ Amelia Brayshaw