Founders Moodboard

" I am constantly inspired by the environments I immerse myself in and have a huge love of film and books centred on endeavour and wonder – great expeditions that defy all odds; His Dark Materials, Lord of The Rings, The Jungle Book, all inspire little minds to both believe in magic but also that anything is possible, you need only put your mind to it. "
~ Lucinda Waite, Co-Founder

'Celestial Circus'

Under the light of an ever watchful moon a cricket dances in a glistening tear drop of water. Look closely and you will see a world of magic and wonder begin to unfold in the shadows, a show of such magnitude as only nature can lay on.

The Celestial Circus has begun; leaping, swooping, scratching and burrowing, a glistening world more glorious than your imagination could allow.

Let the night sky envelope you as we dare to dream our greatest adventures together.

" I love fashion that is timeless but has a strike of personality; pieces that hold a
high value place in your wardrobe like an old reliable friend that you can call on
time and again to make you feel good when you put it on, it keeps you protected
but also makes you look great and gives you confidence. "

Our SS25 swimwear collection combines sustainability, 50+ SPF UV protection and high-visibility designs for added water safety.

Peach soft fabrics make it endlessly comfortable for all-day wear and the beautiful vibrant colour combinations capture imaginations.

" I am constantly inspired by the environments I immerse myself in, we
spend a lot of time outdoors as a family and I’m forever scribbling down ideas or
taking photos of colours and situations that catch my attention. "


'A Winter Nightscape'

This collection was inspired by the midnight sky illuminating the flora and fauna on the earth below and is a celebration of the intricate beauty that surrounds us. 

The soft and timeless colour palette is evocative of the shades cast by the breaking dawn, awakening the richness of the earth.

" We start each season curating a colour palette, we’re obsessive about finding the perfect hues that will appeal to both child and parent, then all different skin and hair tones. It takes forever but it’s critical to us that colours stand the test of time so they can be worn for as long as possible, then easily passed on regardless of gender. "
" We rigorously develop and test proto-type samples to ensure our products perform and are as comfortable as possible for our tiny explorers. It’s imperative to us that kids can stay outdoors for as long as possible in our kit, feeling great and protected whilst doing so.
We want our explorers to positively associate their clothes with time spent outside, so that they look forward to putting them on and thus look forward to getting out, we cannot abide the thick rubbery waterproofs that restrict movement. "

A Very English Summer

Our Spring collection takes inspiration from the nostalgia of a British summer; optimistic deck chairs searching for sun under the cloudy skies, bramble picking in the hedgerows, sun filled picnics in the meadows of wildflowers and taking cover from the rain on a day at the beach.

Designed with practicality and function at the core, featuring waterproof pieces that are light enough to be worn or carried on a warm day when the rain clouds gather unexpectedly.